WBE National Convention Certified

Jun 27, 2024 | Featured, News

We are excited to announce that we were recently awarded the Women’s Business Enterprise certification through the Women’s Business Enterprise National Council. The certification process is meticulous and includes an in-depth review of the business in addition to a site inspection. This process is designed to ensure that the business is at least 51% owned by women and that the appropriate structure and strategic business plans are in place.

About WBENC:

Founded in 1997, WBENC is the nation’s leader in women’s business development and the leading third-party certifier of businesses owned and operated by women. The certifier boasts more than 18,000 certified Women’s Business enterprises, 14 national Regional Partner Organizations, and more than 500 Corporate Members. WBENC also supports consumer-oriented female entrepreneurs through their Women Owned initiative.

Our firm prides itself on the office culture we have cultivated, and that culture comes directly from our three principals’ leadership and hiring choices.

Jennifer Spencer

Jen is one of our talented architects and is known for being able to take the big picture of a project and break it down into manageable action steps. She trusts our team enough that she does not micromanage, but instead pushes us toward excellence while still allowing room for human error and learning. This type of relationship builds rapport and trust between Jen and our team and fosters an environment where others are inspired to be innovative. Jen will never ask an employee to go somewhere that she would not travel first, and Jen dedicates herself to her clients’ vision while also ensuring our staff is cared for. She is hardworking, gracious, and compassionate.

Jen loves dogs, travel, and is known in the office for muddling common sayings. She is a fun and fearless leader that is unashamed to be herself and inspires our team to be the same. 

Ashley Sarver

Ashley is a creative Urban Planner who is almost always caffeinated. She is admired in our office for being honest and humble. We have lovingly given her the unofficial title of “plan-itect” because she has saturated herself in the architecture world just enough to be dangerous. Her well-rounded industry knowledge benefits clients as she creates innovative financing solutions that allow projects to come to fruition. Ashley is a great sounding board for ideas and fosters trust with our team by delegating responsibility and instilling confidence in our abilities. Ashley is both approachable and straightforward, always willing to collaborate yet able to give decisive directions when needed. Ashley’s love of community exudes from everything she does.

Ashley is a biking enthusiast, loves her dogs, and can’t pass up the opportunity to witness an awkward moment.

Fostering Diversity

By including women-owned businesses among their design team, developers and municipalities demonstrate their commitment to fostering diversity. This in turn empowers women as leaders and brings about a more diverse, balanced, and stable economy. We hope that you will consider us for your next development project!

“You can’t lead a fish to water”

-Wise Words from Jennifer Spencer

Recent News


Two weeks ago, Ashley and Aaron ventured to Cincinnati, OH as speakers and attendees of the Congress for the New Urbanism’s annual conference -- CNU32.  CNU’s mission is to “champion walkable urbanism” by providing resources and education to create “socially just,...

read more
New Webinar Series

We’ve launched a new series of webinars for those interested in learning more about development finance. In this series, we’ll be discussing financial feasibility, common incentive tools, case studies, and even do some good ole math. If you’ve ever wanted to invest in...

read more
A Business Plan for Your Building

It takes more than good design to make a project successful.Sure, we specialize in design, but we also offer our clients assistance in developing a tangible path forward for their development project. You probably fall into one of two categories: 1) you own a building...

read more
Project Update: Colman Yards

After the death of Howard Colman in 1983, the campus was sold to Reed-Chatwood, ceasing operations 17 years later. The City of Rockford purchased the property in 2002 and began the environmental cleanup process, making the campus more appealing for redevelopment. The...

read more

Related News