Lux Cuts

Disciplines

  • Architecture
  • Interior Design

Types

  • Retail

Location
Beloit, WI

Size
1,300SF

Awards
Wisconsin Main Street, Best Interior Renovation Project Under $50,000

a vacant storefront inspires an entrepreneur’s dream

GWA Dots

What once housed an acoustical dropped ceiling, wood and molding wrapped columns, dated flooring, and prefabricated wall panels is now an industrial and vintage-styled barber shop in the heart of downtown Beloit. Originating from the local area, the owners of Lux Cuts chose their first brick and mortar location based on the aesthetic of the area. With a full glass storefront and an iconic barber pole mounted on its masonry façade, there’s no doubt that the addition of this development has now made its own contribution.

concise design approach for an edgy barbershop aesthetic

Studio GWA was asked to provide architectural & design services and full construction drawings. Light fixture selections and layouts, along with specifications for both finished and raw materials helped create the basis of design. With exposed masonry columns and decorative epoxy-coated concrete flooring, Lux was then able to round out the interior design with an eye-catching aesthetic that draws clientele to this up-and-coming urban landscape.

related projects

Garrison School Lofts

Rockford, IL

Architecture, Interior Design, Development Services

Rockford’s oldest school is transformed into new living space, with townhomes designed to complement a traditional neighborhood context Located in Rockford’s historic Signal Hill neighborhood, the Garrison School Lofts &…

Image of city staff and consultant staff walking the study area in Downtown Danville.

Downtown Danville Revitalization Plan

Danville, IL

Urban Planning

a roadmap to support ongoing downtown revitalization and recovery efforts Like many communities, the City of Danville, Illinois experienced severe economic setbacks during the worst of the COVID-19 pandemic. Downtown…

Historic preservation and design - Prairie Street Brewhouse deck

Prairie Street Brewhouse

Rockford, IL

Architecture, Historic Tax Credit Consulting

a landmark mixed-use facility, a catalyst for downtown revitalization, and the home of studio gwa Located on the east bank of the Rock River, the Prairie Street Brewhouse has become…